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We collaborate with future-forward brands to create pivotal work. Drop us a line and get in touch. We’d love to hear from you.
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We collaborate with future-forward brands to create pivotal work. Drop us a line and get in touch. We’d love to hear from you.
Art Direction
On a mission to inspire healthy aging, Greenfat is motivating healthy lifestyle changes through developing an upgraded pro-aging formula derived from food concentrates in plants. Telling their story was paramount to their success, which required a creative perpective to the filming of their brand video & execution of on-brand static imagery. "All hands on deck" was the approach to executing these visuals, especially after an unexpected twist of events.
On-set Art Direction (Video)
In-studio Art Direction (Photo)
Art Director
Shortly before the planned shoot date for Greenfat's new brand video, the Art Director of the production company in-charge of creating the narrative found herself at the mercy of a leg injury leaving her unable to be on set. True success is hard to achieve without artistic quality assurance on hand.
Collaboration & connection were the not-so-secret sauces that saved this production & it's assured success. Through a deeply connected network Jay Studio was invited to pinch-hit & cover on-set art direction for the on-set video & photo production the day of.
